I’m André Porto Alegre, a Brazilian Art Director and Graphic Designer passionate about fashion, art, and visual storytelling. Over the past years,
I’ve built a career at the intersection of creative direction, fashion branding, and design leadership, collaborating with some of the most influential global and national names in the industry.

My journey began in 2017 as a language teacher, where I discovered the power of communication. While pursuing my Bachelor’s in Multimedia Communication at PUC-SP, I deepened my passion for design and visual culture, which later took me abroad to study Communication Arts at the University of the Incarnate Word in Texas.

In 2020, I transitioned into design professionally, first at B-ON Nutrição Inteligente and later at Ketchum, where I worked on regional campaigns for Procter & Gamble’s beauty brands. Alongside, I collaborated with fashion-focused agencies like Cbrands and T.Office, creating visual content for labels including Birkenstock, Lena, Lotti, and Gabriela Susanna.

In 2021, I joined FILA, where I spent over three years shaping the brand’s creative direction across sports and fashion. I led design and art direction
for global campaigns, brand activations, and collaborations such as FILA x Roksanda x Farfetch and FILA x Haider Ackermann, bridging regional
and international creative teams.

Following FILA, I took on the role of Graphic Design and Art Direction Coordinator at Schutz (Arezzo&Co Group), overseeing visual communication
in both Brazil and the U.S. markets. I led a team of designers, crafting creative strategies for campaigns, editorial shoots, and retail experiences across digital and physical platforms.

Currently, I serve as Art Director & Creative Strategist at Iguatemi, Brazil’s leading luxury retail group. I direct content strategy, design, and art direction for social platforms across Iguatemi’s portfolio of malls, working with brands such as Loewe, Nike, Hermès, Burberry, and Valentino, while also collaborating with top Brazilian designers. This role allows me to merge global luxury standards with local cultural narratives, ensuring each campaign resonates authentically with its audience.

With a career rooted in fashion, creativity, and communication, I bring a balance of strategic vision and hands-on design expertise—crafting visuals that not only look beautiful but also tell compelling stories.